Re: Keywords

At 05:49 AM 10/14/99 -0400, you wrote:

Greetings, Jim!

Thank for your comments.  I actually thought at the time I was indexing the
site that I should separate and register each page, instead of just the
main page.  I did a "boo-boo" and included the exact same keyword list in
each and every page....you've got me pointed in the right direction.  Thank
you very much.

Mike

>Hello Michael!
>
>> I am perplexed.  I published a site about 1 1/2 years ago, and indexed it
>> with the usual "Big 10".  And, although I included all of the keywords
>> pertaining to the site's purpose (i.e. products, services, etc.) the search
>> results on different keywords yields high success on some, and very low
>> success on others.  I wonder why this is the case.
>
>Just to expand on Chris' answer... Various search engines may emphasise
>TITLE, DESCRIPTION, and/or content text. Image ALT text can help too.
>
>Your most important keywords must appear as -soon- as possible. Example,
>topic is mousetraps. TITLE 'Mousetraps - We Catch Em, You Cook Em' will
>score -far- higher than TITLE 'We Are The World's Largest Manufacturer Of
>Pseudo-Integrated Residually Enhanced Mousetraps.' 
>
>> The company that the site represents offers a wide variety of
>> products,
>
>Each -topical- page should have it's own set of -tailored- TITLE,
>DESCRIPTION, and KEYWORDS -specific- to that page. Very often 'internal'
>pages will get hits for those specific words rather than the site opening
>screen page. (Which emphasises why site navigation is sooo important. Bugs
>me no end to find a page with -exactly- the info/product I need, but I
>have to go through exagerated gyrations to find out 'who/what' a company
>really is. Joe Average User does =-NOT-= have the knowledge to know how to
>strip /this/that/subdirectory/page.html off an URL of
>http://www.megacompany.com/this/that/subdirectory/page.html to get to the
>root page of a site.)
>
>> and I tried to balance the entry of keywords to reflect
>> this.  I also insured that the keywords were present in as much of the
>> opening text of the actual pages as possible.  Any ideas on this one?
>
>Text word count means something, but using -all- possible locations for
>these words often counts for more.
>
>Have a :) day!
>
>jb
>
>-- 
>jim barchuk
>jb(at)jbarchuk.com
>
>

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