Re: The best construction method - continued

by "Captain F.M. O'Lary" <ctfuzzy(at)canopy.net>

 Date:  Wed, 03 Oct 2001 13:23:29 -0400
 To:  <hwg-basics(at)hwg.org>
 References:  bert 0 02 03
  todo: View Thread, Original
Bravo !!

Thank you so much for the well considered counter point !!

Gosh I love this list !!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Fuzzy.



At 01:23 PM 10/3/01 , Paul Wilson wrote:
>> Case closed. Seriously, this works 99.99999998% of the time. Especially if
>> "Cust:" owns the company, or get commissions on web sales!!
>
>Had to change the subject, it no longer applies.
>
>Very compelling discussion and has almost irrefutable logic. Hard to argue
>with it.  Know what the boss of our company said about this?
>
>"I don't care (expletive deleted).  If they are ordering something from an
>old 386 - who needs them as a customer?    They will be trouble.  They will
>call 5 minutes after they order asking where it is, or they will call after
>they receive it and complain about the fit or color.  In two months they
>will call up after they ruin it through their own negligence.  Who needs the
>aggrivation!  These are the customers from hell.  People want customers that
>can afford the quality products being sold - not jerks that waste their time
>and resources. It's too hard to deal with problems from Internet stores."
>
>After reading your message a couple more times, and then thinking about what
>he said.  I am inclined to go with what he said. Even though your email was
>very compelling. It's more than just the fact he pays me.  It's a lot more
>fun to use advanced capabilities.  I think it adds to the websites we build
>and it creates larger sales.   Mr. 386 above will buy the cheapest thing on
>the website.  Better to get big sales from the other 99% than to cater to
>that 1%.
>
>One thing we have found.  The look and feel of the website has _everything_
>to do with closing the sale.  If they think the website is the least bit
>amateur, they hesitate and then go elsewhere.  People expect a certain level
>of technology.  Part of their buying experience is seeing something new or
>something cool.
>
>The days of building websites with <.H1> and <.P> tags are long gone.  We
>now have to master dozens of different technologies like Perl, JS, PHP, ASP
>and more - yet still build usuable and compelling websites.  If I am not
>pushing the envelope, I am bored.
>
>I don't claim to have the patent on the best way to do it, but we are also
>very successful.  We closely monitor our websites for profitability and do a
>lot of testing to increase sales.
>
>Paul Wilson
>webguroo(at)tampabay.rr.com
>

______________________________________________________________
Captain F.M. O'Lary
ctfuzzy(at)canopy.net
I asked Mom if I was a gifted child... she said they certainly wouldn't 
have paid for me.
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