RE: Advertising (Hopefully List Appropriate)

by Trevor Lockwood <trevor(at)author.co.uk>

 Date:  Tue, 07 Aug 2001 09:15:22 +0100
 To:  "Business & Life Coach Maria" <maria(at)coachmaria.com>,
"Nathan Lyle" <natlyle(at)nmu.edu>,
<hwg-techniques(at)hwg.org>
 References:  nmu
  todo: View Thread, Original
Maria

I wouldn't describe Nathan's approach as SPAM, especially if the emails are 
sent, and addressed individually. It is advertising and client seeking. Are 
we to stop Coca Cola billboards, junk mail, adverts in newspapers and 
magazines? You added a lovely piece of SPAM in your email to Nathan - 
urging us all to look at your site, use your services.

Nothing really wrong with that unless you then accuse others who are trying 
to do the same, but in a way that is more directed.

Perhaps Nathan is not being 'cool' enough with his first approach. It's no 
good telling people they have got it wrong, praise first, bite later once 
you know the fish is truly hooked.

Trevor Lockwood
www.author.co.uk (that's my bit of SPAM)

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