Re: META tag descriptions and keywords

Other than going to each site and reading up on their rules, is there any
good reference for how to become expert at metatags?
Kate Pollara



----- Original Message -----
From: "Dennis Lapcewich" <dlapcewich(at)intira.com>
To: <hwg-basics(at)hwg.org>
Cc: "'Dale'" <dale(at)hiwaay.net>
Sent: Tuesday, February 20, 2001 3:25 PM
Subject: RE: META tag descriptions and keywords


>
> > Hi!
> >
> > Are there limits for the number of words you can have in a meta tag
> > description?
> >
> > Is is okay to put redundant phrases in meta tag keywords, like this:
> >
> > <META name="keywords" content="music, theatre music, rock
> > music, fast music,slow music, half-fast music, loud music">
> >
> > I couldn't really find any good answers to these questions in the
> archives.
> >
>
> Dale,
>
> In talking with our meta tag expert, this is what she told me:
>
> Yes there is a limit and yes there are problems with redundant words.
While
> each SE or pseudo-SE (such as Yahoo) has its own requirements, best you
keep
> your keywords to a maximum of 200-250 characters (including spaces and
> commas -- in fact don't use commas with keywords), and your page
description
> to 25 words or less.  Using redundant keywords may be considered spamming
> and cause your page to be lowered in rank, or worse, yet, your entire site
> excluded from ranking within a SE.
>
> This topic is an ongoing debate here and I am sure you will receive
various
> opinions.  All in all, you best bet may be to start conservative and go
from
> there>  Remember if you are not ranked by a SE or delisted by a SE for
going
> too far with key words and/or a description, you can probably kiss goodbye
> any ranking from them at all.  OTOH, too little may mean no ranking also.
> Strike a happy medium and stay within the 200-250 characters and
> non-redundant 25 word limits, respectively.
>
> Dennis

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