RE: Pay for Search Engine Position

I've had good experiences with goto.com. The amount you will pay per click
varies a lot. Some of the more popular keywords are up to around $2 per
click at the #1 spot, but you can get good results bidding a lot of smaller
keywords, which are available for as little as 1 cent per click.

They have an automated keyword generator, that if you put in a keyword, it
will not only tell you how many times that keyword was searched on last
month, but will give you a list of related keywords, and how many times they
were searched on. Don't be afraid to bid the less popular keywords -
remember that you can get placed much higher in those keywords for very
little money, and so will get a large ratio of clickthroughs for those than
for the more popular keywords where you might be lost lower down in the
directory.

Sheila S. Ruth
sruth(at)abs.net
It's all about family: http://www.mycinnamontoast.com/



> -----Original Message-----
> From: owner-hwg-business(at)hwg.org [mailto:owner-hwg-business(at)hwg.org]On
> Behalf Of Carol Parent
> Sent: Tuesday, March 21, 2000 1:16 PM
> To: hwg-business(at)hwg.org
> Subject: Pay for Search Engine Position
>
>
> Hi all,
>
> I have a client that has asked me about Goto.com charging
> people per click
> based on where the site is positioned.  Has anyone worked
> with this way of
> doing things and if so what do you think of it?
>
> Regards,
>
> Carol Parent
> parent(at)djam.com
> http://www.cbwdesign.com
>
> "Imagination is more important than knowledge. Knowledge is limited.
> Imagination encircles the world."   Albert Einstein
>
>

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