Re: Graphics - "In-House" or "Outhouse"

At 10:41 AM 8/11/00 -0700, Kimberli wrote:
> >- snipped -<
>Graphics need to support or carry a message and good designers know how
>to do that. The ad agency creative model works very well when it comes
>to developing sites: put a talented designer, a skilled production
>expert and a clever copywriter on a project together and you will
>deliver a site that meets the client's needs in creative ways that are
>rarely possible to do by yourself.
> >- snipped -<
--

I have to agree with Kimberli here, we need to specialize more, as our 
industry matures and gains professional recognition. One of these areas of 
specialization is design and illustration. A formally trained, or at least 
naturally able graphic designer, who makes it their business to understand 
all the issues surrounding page layout, screen layout, proximity, 
alignment, fonts, etc. etc. is going to add a level of professionalism to 
your websites sorely lacking in many.

--
>"Garry W. Harrell" wrote:
> >
> > I would like to get some feedback on pros & cons of creating your own
> > graphics vs. outsourcing to a graphics designer.
> >- snipped -<
> > For those who outsource:
> > Do you have any recommendations?
> > What price range should one expect?
> > Did outsourcing solve problems or create more?

I highly recommend going with someone local, with a training or 
professional designation, and an open mind. Of course it helps if they have 
ability and talent in creating eye-catching as well as professional work. 
The more experienced they are, the faster they will be. Be prepared to 
spend some time with them introducing them to the way you work, build a 
relationship, and it will pay off in the long run. I can't discuss pricing, 
except to say that you should be able to make a few percentage points on 
what they charge you and what you budget for design.

Outsourcing for us has solved more problems than I even knew existed :).

Cheers

Kevin Jackson

--
Biz-Zone Internet Group
We build web stuff for business
http://www.biz-zone.com/ - Mailto:kevin(at)biz-zone.com
Phone: (905)888-0002 - Fax: (905)888-0001

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