Coding a site that degrades gracefully will also address the issue of
holdouts.

D

----- Original Message ----- 
From: "Jon Scott" <jscott(at)cpec.org>

<snip>

If you're not coding for NN4.x you can pretty much count 20% of your visitor
traffic as ticked off.  Even if your traffic flow doesn't show 20% use, it's
no
wonder.  If I go to a site once and it doesn't render in my browser I'm not
going back.  Unless I REEEAAAALLLLY need something from that site.

Statistical analysis is so often misinterpreted by the techies/ web wonks
for a
site,  that the actual marketing people don't know why visitors aren't
coming
back to the site.

I'm willling to bet a lot more people are using NN than originally measured.
It's ust that when the browser wars were declared over, by who I couldn't
tell
ya, that many developers stopped building NN compatible sites.

I for one konw it would be a lot easier to not have to build web pages that
are
Netscape Navigator, Opera, and Mozilla compatible.  But I also know that I'm
giving up the last 30% or so of our web traffic to the "I'm not interested
in
your traffic unless you use microsoft IE", world.

Sorry, but 30% more traffic is not something I'm willing to give up.

How do I know it's 30% when many studies show 20% or less total non-IE
traffic.  Easy, because we program with NN in mind and gained an extra 10%
traffic because of that.  Not to mention, it's jut possible our demographics
don't match the so called norm.

</snip>

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