hwg-techniques archives | Feb 2002 | new search | results | previous | next |
Domain names are going for $10 or less a year and many registrars offer cheap alias accounts as well, so why not have both? Norman >I have been going back and forth with a client about the length of a url >for his new website. According to an Alert Box from Jakob Nielsen that's >3 years old, he says names need to be short and easy to type. Makes >sense. But, since people are more and more using bookmarks and search >engines to find sites, I'm wondering if it's ok now for urls to be much >longer and descriptive so they can be used in ads. My client wants to use >the url in ads and that would be the name of the company as well. For >instance, www.VermontBeautifulApartments.com instead of www.vba.com? > >I was the one saying it needs to be short, but maybe it doesn't. Any >insights. >-- >John McConnell
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