RE: ads done well

by "Barlow, Maureen (REI)" <maureen.barlow(at)reed-elsevier.com>

Date:	Tue, 29 Jan 2002 11:34:32 -0500
To:	"'HWG-technique Mailing List (E-mail)'" <hwg-techniques(at)hwg.org>
	todo: View Thread, Original

I agree, very well done.  On boston.com, there's a very annoying ad for AT&T
Broadband which includes animations that jump out of the top banner ad, but
completely obscure the article I'm reading!  What I like about the Animal
Planet ad is that it starts out almost as a watermark on the weather map,
and it doesn't sit on top of content I need to read!

Maureen

-----Original Message-----
From: Davies, Elizabeth H. [mailto:EHDavies(at)West.com] 
Sent: Tuesday, January 29, 2002 9:44 AM
To: HWG-technique Mailing List (E-mail)
Subject: ads done well


I know this is usually really annoying to me, but I just visited the weather
channel (http://www.weather.com/index.html ) and got a kick out of the use
of a chameleon blended into the weather map to highlight an Animal Planet
ad. The little guy skitters away and then doesn't come back.

Just thought it was well done.

Elizabeth Davies
Web Designer
West Interactive

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