HWG - ALERT: Your messages are bouncing was Re: Keywords?

>From DMOZ where I am an editor.

There is no specific number restriction, but if it looks anything like this
Desc:

Discount, Cruising, Cruises, Alaskas Glacier Bay Tours, Alaska Sightseeing
Cruises West, American Hawaii Cruises, Bergen Lines, Carnival Cruise Lines,
Carnival Cruises, Celebrity Cruises, Commodore Cruise Lines, Costa Cruise
Lines, Crystal Cruise Lines, Cunard
Cruise Lines, Delta Queen Steamboat Company, Disney Cruise Lines, Dolphin
Cruise Lines, Holland America Lines, Mediterranean Shipping Cruises,
Norwegian Cruise Lines, Norwegian Cruises, Orient Lines, Premier Cruises,
Princess Cruises, Princess Cruise Lines, Radisson Seven Seas, Regal
Cruises, Renaissance Cruises, Royal Caribbean Cruise Lines, Royal Caribbean
Cruises, Royal Caribbean International, Royal Olympic Cruises, Seabourn
Cruise Lines, Silversea Cruises, Windjammer Barefoot Cruises, Windjammer
Bare Foot Cruises, Windstar Cruises, Caribbean, Mediterranean, Europe,
South America, Aruba, Jamaica, Mexico, Far East, Australia, Africa

"It's not up to guidelines compliance.  (Okay, that one is an extreme, but
I've seen three-line "descriptions" of the same ilk already listed in the
directory. They need to be corrected.)"

On DMOZ any keyword list longer than 2 lines will get pruned when we find
it.  A good point is Alaska Cruise Line and Cruise Line and Cruise will all
return sights related to Cruise.  Cruise, Lines, Alaska, American, Hawaii,
Bergen, Carnival, Celebrity and so on up to two lines will add more words
to a search relevance rather than missing a word on line 5.  Regal will
most likely get missed since it is deep in the keywords.  If I take all the
repeated words out then I can fit many more important words in.

When a site is sent to DMOZ for submission it appears before a category
editor.  We then look at the site and rewrite the description entered for
the site if the original is not truly descriptive.  So an editor looks over
a sight and doesn't see all the Meta keywords in the text.  Your relevance
can go south since the key words are missing.

As for DMOZ the Engine reads the word in it's entirety.



At 11:12 PM -0500 5/26/02, Linda Mercer/Wishstar wrote:
 >I don't know about all search engines but I can speak for the Hyperseek
 >search engine we have on our site. To search for a plural and have it rank
 >it has to be a SEPARATE keyword from the singular.
 >
 >Linda
 >
 >At 06:14 PM 5/26/02, The McKane Group wrote:
 >>I am dealing with this issue now.  The research that I have been able to g=
et
 >>to suggest several things:
 >>1. Keep the keywords to a maximum of about 1025 characters (including comm=
as
 >>and spaces).
 >>2. Keep your copy on the page keyword dense.  In otherwords include as man=
y
 >>as you can in the beginning of your page.
 >>3. Don't use your keywords more than six or seven times in your meta
 >>heading.  And separate them from each other.
 >>4. Include as many keywords (or at least the most important ones) in your
 >>title and description.  And remember, your title should describe your
 >>website NOT necessarily your business.
 >>5. Use lower case.
 >>6. Use key phrases as well as individual words.
 >>
 >>The one thing I cannot get a handle on is how SE's handle plurals.  If
 >>anyone can illuminat that I would appreciate it.
 >>
 >>Hope this helps.  Any words of wisdom from anyone else will sure be
 >>appreciated.
 >>
 >>Bob McKane
 >>Webmaster www.cchsa.org
 >>Class of 1962
 >>rwm(at)themckanegroup.com
 >>----- Original Message -----
 >>From: "Linda Mercer/Wishstar" <catnip(at)ais.net>
 >>To: <hwg-techniques(at)hwg.org>
 >>Sent: Sunday, May 26, 2002 6:01 PM
 >>Subject: Keywords?
 >>
 >>
 >>It was suggested, in one response to my previous question, that I drop the
 >>number of keywords on http://xumbrus.com/order.htm  to 20. While we'll be
 >>hiring a company to do keywords and search engine placements, I'm curious
 >>that many of the larger sites I'm familiar with that have HIGH rankings
 >>(most #1) have MANY (some over 100) keywords.....OR NONE.
 >>
 >>What's the consensus, if there is any, on number of keywords?
 >>
 >>Linda
 >>


-- 
Sincerely,
Kid Stevens

"If I close my eyes forever, will things remain the same?"
Ozzie Osborn and Lita Ford

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