Re: UK search engines

From: "Tamara Abbey"
> I have a client from Texas that is absolutely convinced she will do well
if
> she markets to the UK. Now, this is where I try to leave my skepticism at
> home since marketing is marketing.
>
> But, on the crazy chance she may be right, are there any search engines
> that are preferred by British surfers??
>
> Also, if she is totally nuts, let me know that too. At least I'll have an
> *informed* opinion when I try (again) to explain why she does not need to
> register a separate domain with the uk extension. (*Lady, it's the world
> wide web, o.k.,*  just isn't cutting it here)
>
> <No, I'm not kidding about this>
>
> Thank you all for your support and I'll pretend I don't hear y'all
laughing.

Well she just might have a point :-). Most of the big search engines
(Altavista, Yahoo) have UK versions, and these get used regularly over here.
There are also specific UK ones, though I don't know how much these get used
(I do most of my searching through Altavista.com unless I am looking for
something specifically UK).

Regarding the UK extension, a lot of people here *do* look for that if they
are going to buy something over the net, unless it is a big company. Even
then, if people like Amazon have a .co.uk why shouldn't she?

I bet you'd be surprised to find out how many US citizens would be more
likely to buy from a .com than a .co.uk given the same choice.

So yes, it is "the world wide web" but most ordinary people are still pretty
parochial. We on this list are not "average" surfers.

HTH

Brian
comharsa(at)clara.net

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